Orange is so 2013! Wilson Tennis has officially announced “Black is the new Black”.
This week, with the 2018 Australian Open in full swing, Wilson Tennis unveiled additions to its increasingly popular “BLACK EDITION” product line – including world class tennis rackets, footwear, bags and select apparel.
With the recent success of the “Black Edition” Pro Staff RF 97, Wilson introduced the highly popular Ultra 100 CV Black alongside “Black Edition” versions of the Blade 98 CV (16×19) and Burn 100 CV. This time, though, they didn’t stop with rackets – Wilson also introduced the new all-black Amplifeel tennis shoe, top performance apparel, and bags. The “BLACK EDITION” collection features a classic, yet ultra-modern, all-black, minimalistic design and was created to celebrate the dedication and passion players have for the game.
Each racket introduced in all-black will feature Countervail (CV) technology. CV is a material technology that maximizes a player’s energy, reduces muscle fatigue and shortens recovery time and is exclusive to Wilson performance tennis rackets. The new rackets join the Pro Staff 97 CV Black and Pro Staff 97L CV Black, which were introduced in late fall 2017. The rackets are linked to their respective racket franchises by neon blue (Ultra), neon green (Blade) and orange (Burn) Wilson logos on the outside throat of each racket.
Starting today (1/25), The “BLACK EDITION” Ultra, Blade and Burn model rackets will be available for pre-sale via tennis specialty retailers (in-store and online) and at www.wilson.com before being available for purchase worldwide on February 1, 2018. Each new BLACK EDITION racket model retails for $219.00/MRP US.
All “BLACK EDITION” footwear, apparel, and accessories are currently available for purchase at www.wilson.com/tennis.